Here we explain how import the spend and the clicks from your PPC campaigns.

With Beacon’s new click data import facility, the results of ad campaigns must be exported from the various ad platforms in specific formats. Here we explain how to do it.

Select the link for which you want to attribute a spend and click the spend tab.

Next you need to export a CSV file from your ad platform, each of these platforms have very specific instructions that need following closely.

Exporting click data for Google Ads

Exporting click data for LinkedIn

Exporting click data for Facebook

Exporting click data for Twitter

Exporting click data for Reddit

Once you have exported the data from one of these platforms you will have a CSV file suitable for importing into Beacon, do not edit this file just import the raw exported file as it is.

Select the file from the browser, choose the relevant platform in the next dropdown and then import the CSV – and hit SAVE when the data is displayed or you will lose the imported data.