Beacon identifies invalid traffic that results in click fraud and blocks it to ensure that marketing budget can be spent on the campaigns generating the most engaged, human traffic.
Protect your marketing campaigns from click fraud and bot traffic
Stop paying for malicious website traffic, claim back money wasted on fraudulent clicks, and transform your digital marketing campaigns.
Detect click fraud across all your marketing
“Advertisers lost an estimated $19 billion to fraudulent activities in 2018”
Source: Juniper Research
“About 28% of website traffic is likely … from bots and other ‘non-human signals’ ”
Source: Wall Street Journal & Adobe
Our sophisticated analytics technology identifies bot clicks and fraudulent website traffic that is costing your campaigns. Learn which channels are sending the most bots.
See campaign spend
Attribute actual spend, revenue and website visitors to specific channels such as social posts, online ads, emails, and QR codes.
Beacon provides meaning behind the data, giving you insights and intelligence to change your marketing campaigns to improve efficiency. Do more of what works.
See all of your campaign data one place. Beacon gives you an overview of how all your digital channels are performing, compare all your social channels, PPC, email campaigns and more.
See which links are driving traffic to your campaign in real-time, and learn how your visitors are engaging with your website. Report and respond in no time.
Beacon reveals how your website visitors are really engaging with your website. See real-time customer journeys from page to page, and learn what marketing drives the most engaged visitors.
Read what we have to say on the subject of how to detect Click Fraud