17th September 2019

Revolutionise your reporting

According to Hubspot, analysing marketing data from different sources take an average of 3.55 hours a week, and we know first hand that generating these reports can be the most time consuming and frustrating element of your marketing activities. That’s why we created Beacon to make it simple to generate reports and quickly attribute website […]

23rd August 2019

1 click campaign PDF report generation

The sun is shining and we are pleased to release Beacon v5.0.4, our latest version of the leading Digital Marketing Intelligence platform which includes a number of user interface and data processing speed updates, as well as some features requested by our customers, including data exports and report generation. Generate a PDF report in seconds […]

25th July 2019

Beacon update – July 2019

Learn the metrics you should be measuring to get the most out of your email campaigns and discover how effective your marketing activities really are.

13th May 2019

Beacon update – smarter, faster, better!

Our Beacon digital marketing intelligence dashboard now makes it easier to see all your campaign channel data in one place, understand the real cost of your website visitors, and work out the impact bot clicks has on your PPC spend.

26th April 2019

The bots are coming: follow up

To those of you who managed to make it along to our Leeds Digital Festival event on Wednesday 24th April, thank you! We appreciate your support and interest and hope that this follow on blog will be useful for you to get some of the detail you may have missed in the heat of the […]

12th February 2019

Beacon Update – v4.7.0

This Beacon update comes with a batch of new features and upgrades, as well as some customer requests to help make digital marketing campaign reporting easy.

18th December 2018

Beacon Update – v4.6.2

Christmas has come early! We’ve been working away like Santa’s elves and have released another update to our digital marketing campaign analytics platform!

4th December 2018

Beacon is proud to be UKPM official Tech partner

Beaconsoft Limited is pleased to announce we have become the UK Police Memorial Trust’s official Technology & Hosting Partner. We join other notable supporters including HRH The Duke of Cambridge, Twitter, Liverpool John Moores University and Morgen Thomas, as a primary partner. Other supporters include Airbus, Airwave Solutions Ltd, Care of Police Survivors, NPCC (National […]

26th November 2018

Your new insights dashboard

Another month, another set of Beacon features and improvements to help our savvy marketers do their job better. Read about our updated marketing insights dashboard.

27th September 2018

From click to conversion, who’s engaging on your website

We recently introduced visitor journey tracking, visitor actions and conversion tracking into Beacon. We’re immensely proud of this feature because it enables marketers to see exactly how their traffic is behaving on their website from their marketing channels. If you pay for traffic, for example through Google Ads or by promoting social media posts, it […]