The Beacon Blog

We believe in transparency. Everyone is better off when they understand their data and know the true value of their digital marketing.

This is where we share our industry insights, product updates, and best practices.

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Is my social media marketing working?

Using another encryption inside HTTPS – why we do it

Stewart Boutcher

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How to understand your marketing data and what to do about it

Stewart Boutcher

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New Improved Dashboard – Beta

<img alt="Louise Auty" data-src="https://www.thisisbeacon.com/wp-content/uploads/2019/10/head-blur-cropped.jpg" class="blog-card__author lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="Louise Auty" data-src="https://www.thisisbeacon.com/wp-content/uploads/2019/10/head-blur-cropped.jpg" class="blog-card__author lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.thisisbeacon.com/wp-content/uploads/2019/10/head-blur-cropped.jpg" alt="Louise Auty" class="blog-card__author" />

How To Improve Your Content Marketing Strategy

<img alt="Louise Auty" data-src="https://www.thisisbeacon.com/wp-content/uploads/2019/10/head-blur-cropped.jpg" class="blog-card__author lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="Louise Auty" data-src="https://www.thisisbeacon.com/wp-content/uploads/2019/10/head-blur-cropped.jpg" class="blog-card__author lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.thisisbeacon.com/wp-content/uploads/2019/10/head-blur-cropped.jpg" alt="Louise Auty" class="blog-card__author" />

Our Expert Guide On How To Meet The Work From Home Challenge

Stewart Boutcher

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20th April 2020

Introducing the Digital Marketing ROI Improvement Calculator

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17th April 2020

The Battle Against The Monster Bots Podcast

Are we being conned investing in online advertising?