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Beacon has been officially recognised as an Export Champion by the Department of International Trade (DIT) for our expansion into global markets.

“I’m delighted with this recognition. Well done team Beacon and many thanks to Gareth Gibson and his team at the Department for International Trade (DIT),” said Beacon’s CEO Nigel Bridges.

“Many companies don’t realise the export potential of their products or services and many think exporting is too difficult. This is where the programme comes in to provide help and support,” he added.

Beacon currently exports to new customers in Australia and the USA, and Singapore is the next target as a base for opening up the whole APAC region. Customers in those countries include online retailers and digital agencies.

What is an Export Champion?

Former International Trade Secretary Dr Liam Fox launched the Export Champion Community in 2019 as a means of  helping promote the Government’s message to their industry audience and get businesses thinking globally.

Export Champions are successful, experienced exporters who volunteer their time to inspire others to grow their business internationally, for example by speaking at events and raising awareness of DIT support available. 

Through sharing their knowledge and expertise, they play an important role in increasing the export potential of SMEs and contributing to economic growth.

The UK Export Academy has been designed for businesses who know that they want to reach international customers and contracts in the future, as well as those who might already be selling beyond the UK and want to expand into new markets.

How do businesses benefit from the Export Academy?

The UK Export Academy gives businesses the know-how to sell to customers around the world by learning from experts in international trade.

It has been designed to accommodate different levels of exporting experience, whether your business is interested in starting to sell internationally or looking to grow your international sales further. The academy will help you to overcome common challenges that businesses can face.

Some of the benefits of being in the UK Export Academy include:

  1. Foundation course: Build your knowledge and confidence if you’re relatively new to selling internationally or interested in learning about how to start. You will leave the foundation course with an export action plan tailored to your business.
  2. Sector faculties: Sector specific webinars, masterclasses and virtual missions. More experienced exporters can join sector faculties to provide your business with specific information to allow you to operate effectively in particular foreign markets or sectors.
  3. Market access events: Learn about the benefits of new market opportunities, including the benefits of new free trade agreements.

The UK Export Academy is open to any business in the UK who has a product or service that can be sold internationally. 

It is for businesses who know that they want to reach international customers and contracts in the future, as well as those who might already be selling beyond the UK and want to expand into new markets.

Find out more: https://www.events.great.gov.uk/website/6264/ 

About Beacon

Get started with Beacon by taking advantage of a free traffic audit on your paid campaigns. With click fraud detection and mitigation across search and social, Beacon feeds other parts of the Martech stack with better quality data, to enable improved analytics, decision-making and results.

For this digital agency client, Beacon detected bot activity on the campaigns at an average of 28% and this reduced to 16% bot activity just two weeks into using Beacon following the traffic audit. 

That’s 12% more humans engaging with their ads, resulting in an uplift in conversions and 25% increase in cost per visitor.