Beacon dynamic links are a quick way to take advantage of Beacon tracking and bot suppression in digital PPC campaigns without having to create a short link for every ad.
Two links are used across all ads in each platform, when an ad is first clicked it populates your Beacon account with the details from the ad network.
See here for how to place links in Facebook
See here for how to place links in Google Ads
If you still have any questions regarding placing Beacon dynamic links, please contact Support.